He was one of the founding authorities of The Balfour Motivational Research Institute (BMRI). The institute spent over three years identifying and codifying the key human factor contributors to motivation and success. This was accomplished in multinational and large organizations as well as hundreds of medium and small companies.

After BMRI, he worked both in-house and as a consultant with companies who needed help with their executive’s development, strategic planning, interactional leadership and management issues, mergers and acquisitions as well as organizational growth and development.

From 2008-2015 Chuck mixed his practice with new research as the Module Leader (Lead Professor) in Personal Formation at Westminster in the UK. His landmark study (released in 2012) capped four years of research about human data management. With that data he illustrated how the vast majority of the capacities companies look for most in successful employees, along with their Emotional Intelligence, can be improved at double-digit percentile rates with his methodology. He continues his research as a working partner and board member with the Motivational Research Institute founded by other psychometricians and staff at the University of Missouri.

All of Dr. Coker’s programs are tested and validated, both academically and in the corporate environments.